Types of SEO

 

In the age of Internet Marketing let us see how many types of SEOs are used. There are three different types of SEO:

1. White Hat SEO
2. Black Hat SEO
   

White Hat SEO: White hat SEO utilizes methods and techniques to improve the website ranking on search engine result page (mainly Google). These methods and techniques are:

1.       High quality content development
2.       Website HTML optimization and restructuring
3.       Link acquisition campaigns supported by high quality content 
4.       Manual research and outreach.

Black Hat SEO: Black Hat SEO techniques and methods are in direct conflict with search engine guidelines. This technique exploits weaknesses in the search engine algorithms to obtain high rankings for a website. Some SEO techniques are:

1. link spam
2. keyword stuffing 
3. cloaking
4. hidden text
5. hidden links